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<article id="post-3246" class="post-3246 post type-post status-publish format-standard has-post-thumbnail hentry category-innovation-insights tag-adobe-marketing-cloud tag-adobe-summit tag-analytics-2 tag-customer-experience tag-digital-experience">
<h1 class="entry-title">Top Three Takeaways from Adobe Summit</h1>
<h4 class="byline author-info">by <span class="vcard author"><span class="fn"><a href="/adobe-blog/author/sgallina/" title="Posts by Stephanie Gallina" rel="author">Stephanie Gallina</a></span></span> on <span class="date updated">March 25th, 2016</span>
<span class='span-reading-time'>| <em>~ 1 minute read</em></span>
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<div class='shareaholic-canvas' data-app-id='24634915' data-app='share_buttons' data-title='Top Three Takeaways from Adobe Summit' data-link='/adobe-blog/2016/03/25/top-three-takeaways-from-adobe-summit/' data-summary=''></div><!-- AddThis Sharing Buttons above --><div class='at-above-post addthis_default_style addthis_toolbox at-wordpress-hide' data-title='Top Three Takeaways from Adobe Summit' data-url='/adobe-blog/2016/03/25/top-three-takeaways-from-adobe-summit/'></div><p>Adobe Summit 2016 was an unforgettable experience. The leading industry event for marketing and business transformation attracted a record-breaking 10,000 attendees in Las Vegas.</p>
<p>Our team was on the ground at Summit, learning about the latest innovations from Adobe and how marketers need to lead the transformation of creating an experience-led business.</p>
<p>Michael Porter, managing principal of Perficient’s strategic advisors, was among the team members at Summit, and he shares his perspective on the top three takeaways from the event.</p>
<p><strong> </strong></p>
<h3>What experiences or technologies at Adobe Summit impressed you the most?</h3>
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<div class="blogs-tags">TAGS <a href="/adobe-blog/tag/adobe-marketing-cloud/" rel="tag">Adobe Marketing Cloud</a> <a href="/adobe-blog/tag/adobe-summit/" rel="tag">Adobe Summit</a> <a href="/adobe-blog/tag/analytics-2/" rel="tag">analytics</a> <a href="/adobe-blog/tag/customer-experience/" rel="tag">customer experience</a> <a href="/adobe-blog/tag/digital-experience/" rel="tag">digital experience</a></div>
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<h4><a href="/adobe-blog/author/sgallina/" title="Posts by Stephanie Gallina" rel="author">Stephanie Gallina</a></h4>
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